The Buzzy Handbag Brand I Saw All Over Fashion Month Is Having a Huge Sale Right Now

Fréja’s east-west handbags have become an obsession of mine after I spotted them on countless celebrities this year and throngs of editors during Fall 2024 Fashion Month. So, I’m absolutely thrilled that these It-bags are currently on rare sale, just in time for gifting season. Until December 2, the buzzy vegan leather purse brand is offering 25 percent off its entire collection—including its viral east-west silhouettes—for its annual Black Friday event.

Included in the discounts are the popular Mini Chrystie bag—famously worn by Lila Moss, Jennifer Lawrence, and Alix Earle—and Caroline bag, which has been sported by everyone from Hailey Bieber and Katie Holmes to Gabrielle Union and Matilda Djerf.